Count Me In! Join the call for inclusive data for gender equality

A gender equal future needs inclusive data.

We need better, individual-level, gender-sensitive and inclusive data if we want to accelerate action for gender equality, improve policy and program effectiveness and drive sustained change for communities everywhere.

Yet, the majority of policies, decisions, and investments are still being made on data from legacy systems that exclude some lives by design.

Collecting data at the household level doesn’t tell the full story. And when people are invisible in data, they are invisible in policy.

Data that helps governments see and connect to lived realities is not only important for more effective policies and spending, but also in building trust and legitimacy. In the current global context, this has never been more crucial.

In playing the Count Me In! card game you have joined a global movement of advocates for better, more inclusive data systems that reflect the lives of everyone.

Add your name below to be counted in!

Yes, I've played Count Me In! Add me to the global community calling for investment in inclusive data.

Keep me updated on the latest news and all things inclusive data.

reCaptcha is required*

Join us at Women Deliver!

Here's a list of key events and opportunities to play the Count Me In! card game in person at Women Deliver April 27-30 2026, Naarm/Melbourne, Australia

View

DOWNLOAD The Count Me In Card Game in:

Arabic

English

French

Khmer

Spanish

    Number of people who’ve

    played Count Me In!

    Countries of origin

Learn more

Now is the moment to double down establishing individual-level and gender-sensitive measurement as the standard, with the funding to support it.

Read More

Get the latest Equality insights to your inbox

Sign me up